Creative Envy


BROOKLYN/RENEGADE, PART 2: CRAFT SCENE.
Thursday, June 11, 2009, 9:03 pm
Filed under: craft envy, design envy | Tags:

It was a beautiful day at McCarren Park in Brooklyn, if a little hot at times; but the trees provided lots of shade relief when needed.

renegade_scene1

I love the NYC pick up after your dog/$1,000 fine signs on all the park fences. The design is great. And yes, that would be  beagle wearing a necktie. OF COURSE it is!

I was really impressed (and completely overwhelmed)  by the creativity in merchandising by all the vendors at Renegade. The ones that stole the show for me though are below.

renegade_scene2

1. Mean Cards had a super smart-looking booth. It was aesthetically beautiful yet environmentally friendly, efficient for finding what you wanted to buy, and just overall clean and simple. I wish I had taken more photos of the entire booth but I didn’t want to look like a stalker (you’ll notice that most of my pictures are from a safe distance). Mean Cards had all their merchandise displayed inside gorgeous handmade cardboard frames (yes, cardboard CAN be gorgeous and they pulled it off) hung with fish line from the tops of the tent. The owner explained it was to keep the foul language cards out of reach from youngsters’ gazes. Smart because they were also at the perfect eye-level for grown-ups and looked like framed art hanging on invisible walls. Each card was numbered so when you were ready to check out you just listed off what you wanted. It was so fast. I wish I had a picture of the great dane that was there taking up most of the booth’s real estate while we were browsing. He was so sweet and, well, just huge.

2. I didn’t get any other pictures than this one of the Greenpoint Craftworks booth but I loved their display too. They had the whole found objects theme going including airplanes made out of old dress shoes and this sign incorporating an old bicycle wheel. They have way better pictures posted on their blog here.

3. Up in the Air Somewhere was another eco-friendly, smart display. The walls of the booth were covered from top to bottom with uniform-sized, white sheets of paper with their logo floating in the center. It was a simple idea but when it all came together, the overall look was so elegant and clean. You can see a better picture of it here.

4. Nervous System’s jewelry was already baffling enough to me but then I saw this intricate wooden display for their merchandise and it completely floored me. Wow. This is some major talent. They talk about how they did it on their blog. I didn’t pick up anything at the time, but I think I’m going to have to visit their online store and make a purchase. Soon.

5. And finally, one of the booths that I was dying to see in person because I have seen it a bunch online, was that of Something’s Hiding in Here. This picture does not do their merchandising talents justice. Again, I didn’t want to be too paparazzi-ish so you can view more photos here from a past show. And if you have a few hours to waste, you should check out their Flickr photostream. I have total abode-envy for their Philly loft. Sigh….

You can see all these photos bigger on my Flickr Renegade set along with some others.

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1 Comment so far
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haha that’s my Beagle! His name is Watson. 😉

Comment by Virginia Kraljevic




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